Writer’s note: Even though these products were gifted to me, all the thoughts and opinions shared here are completely my own. My reviews are based on my personal experience with the products, aiming to give you an honest and unbiased perspective.
What I Tried
I was fortunate enough to receive five flavours from the Potts’ Air Fryer & Grilling Pastes collection:
Potts’ Mexican Chipotle & Honey Paste
Potts’ Southern Indian Chilli & Kerala Masala Tandoori Paste
Potts’ Japanese Tamari, Miso & Ginger Paste
Potts’ Lebanese Zaatar Spice Paste
Potts’ Korean Gochujang Paste
I'm always on the lookout for ways to make cooking a little less time-consuming without sacrificing flavour. And, as someone who appreciates the convenience of an air fryer, the idea of having a selection of ready-made flavour-packed pastes at my fingertips sounded rather appealing.
With five different cuisines to explore, I was particularly interested in seeing whether these pastes could make everyday ingredients feel a little more exciting, without requiring an overflowing spice cupboard or an elaborate recipe.
How to Use It
Simply coat your chosen meat, fish, vegetables or suitable plant-based alternative in the paste, then cook in your air fryer according to the packet instructions and the food you're preparing. You can either cook them straight away, or leave them to marinate for several hours before cooking.
My Experience & Results
I love cooking, but there are definitely evenings when the thought of preparing a meal from scratch feels like far too much effort. Between work, family life and everything else that needs doing, sometimes I just want something tasty on the table without spending ages preparing it.
That's exactly what appealed to me about the Potts' Air Fryer Pastes.
The concept is wonderfully straightforward: take an everyday ingredient, add a generous helping of flavour and let the air fryer do most of the hard work. No measuring out half a dozen spices, no complicated marinades and, perhaps most importantly, no mountain of washing-up afterwards.
What immediately stood out was the variety of flavours. Rather than sticking to the usual barbecue or peri-peri options, Potts' has taken inspiration from several different cuisines, offering plenty of opportunities to experiment.
For my first experiments, I decided to try the Japanese Tamari, Miso & Ginger Paste and the Korean Gochujang Paste, using chicken as the base for both dishes.
Chicken is one of those ingredients that works brilliantly with different marinades, but it can also become a little repetitive when you're cooking it regularly. I wanted to see whether these pastes could transform something relatively ordinary into a dinner that felt a little more exciting.
The Japanese paste was particularly appealing because I love the combination of savoury, umami-rich flavours. With tamari, miso and ginger at its heart, it offers an interesting alternative to the usual chicken seasonings.
The Korean Gochujang Paste, meanwhile, promised something a little bolder, with the distinctive sweet, savoury and spicy flavour profile associated with Korean cooking.
I also added ketjap manis, a sweet Indonesian soy sauce, to my dishes. It brought an extra layer of sweetness and richness to the chicken, complementing the Asian-inspired flavours and helping create a wonderfully flavourful dinner without a complicated recipe.
What I particularly enjoyed was how easy it was to build a meal around the pastes. Rather than spending time gathering ingredients, measuring spices and preparing a marinade from scratch, I could focus on getting dinner ready with minimal fuss.
And that's where I think these products really shine. They're not necessarily about creating elaborate, restaurant-style dishes. They're about making everyday cooking more interesting and giving you a convenient starting point that you can customise to suit your own tastes.
I also appreciate that the range encourages a little experimentation. You don't have to follow a complicated recipe or stick rigidly to one flavour combination. As my addition of ketjap manis demonstrated, you can easily build on the pastes with ingredients you already have in your cupboard.
Although I've only tried the Japanese and Korean flavours so far, I'm looking forward to experimenting with the Mexican Chipotle & Honey, Southern Indian Chilli & Kerala Masala Tandoori and Lebanese Zaatar Spice pastes, too.
Ultimately, the biggest appeal for me is the convenience. Anything that helps turn a relatively ordinary chicken dinner into something a little more exciting, without adding loads of preparation time, is always going to be welcome in my kitchen.
About the Brand
Potts' Partnership is a British food brand specialising in convenient cooking products designed to bring big flavours into everyday kitchens. Its range includes stocks, sauces, gravies and cooking pastes, with an emphasis on making flavourful home cooking more straightforward.
The Air Fryer & Grilling Pastes collection builds on that approach, combining globally inspired flavours with a convenient format suited to modern cooking habits.
Product Highlights
Five globally inspired flavours: Choose from Mexican, Southern Indian, Japanese, Lebanese and Korean-inspired pastes.
Designed for convenience: An easy way to add flavour without preparing a marinade from scratch.
Air fryer-friendly: Created with air fryer cooking in mind, helping simplify everyday meal preparation.
Versatile cooking options: Suitable for use with a variety of ingredients and grilling methods, subject to the product instructions.
Encourages experimentation: Makes it easier to explore different flavour combinations without buying numerous individual herbs, spices and sauces.
Ideal for busy households: A handy shortcut when you want something more interesting than your usual midweek dinner.
Price & Where to Buy
At the moment, the best place to get your hands on these flavour-packed pastes is through the brand's own online shop for £3.75 each.
The good news is that you can now also pick them up at Morrisons, making them even easier to get your hands on during your weekly food shop!
And, rather surprisingly, they're actually cheaper at Morrisons, coming in at just £3 per tube. That's 75p less than buying directly from the brand, which seems a little backwards, but I'm certainly not complaining!
Hopefully, we'll see them popping up in even more supermarkets soon, because they're exactly the sort of handy kitchen shortcut I'd love to see become a regular fixture on the shelves.
Final Thoughts
If you're someone who loves a flavour-packed dinner but doesn't always have the time, energy or inclination to make everything from scratch, Potts' Air Fryer Pastes are certainly worth considering.
I particularly like the variety of cuisines represented in the range. It's easy to fall into the habit of cooking the same handful of meals every week, and products like these offer a simple way to shake things up without completely changing your routine.
They're not going to replace the satisfaction of making your own marinades from scratch, but that's not really the point. Sometimes convenience is exactly what you need, and there's absolutely nothing wrong with taking a shortcut when it makes getting dinner on the table that little bit easier.
For busy families, air fryer enthusiasts and anyone looking to inject a little more variety into their midweek meals, these pastes offer an appealing combination of simplicity and culinary inspiration.
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Hana Ames is a professional content writer with hundreds of pieces of content under her belt. She is a cat and dog mama, a feminist, and a musical theatre fan, who enjoys cooking, playing board games and drinking cocktails. She has been writing professionally since 2018 and has a degree in English. Her website is www.hrawriting.com and she is always interested in discussing exciting new projects to see how she can help your business grow. Catch her on Twitter @hrawriting, Instagram @hrawriting and Facebook: www.facebook.com/hrawriting
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